Designations Create Distinctions: Standing Out 101

Let’s face it, it feels like life has gotten a LOT more complicated lately. In the spirit of keeping life moving forward in a simple and straightforward way, I am focusing this week’s ‘Dedications Create Distinctions’ blog on the basic ways in which NAR® designations help you stand out!

See a few highlights below of what some notable media outlets have to say about the power of designations, and see all of the offerings that I can bring to you and your local association via ZOOM any time you like! In addition, be sure to reach out to learn more about one of the newest NAR® options, the Marketing Strategy & Lead Generation course, which is an ideal way to re-set your business plan in the current market.

Designation Benefits: 5 Media Mentions 

#1: The Balance ranks the Accredited Buyer Representative (ABR), At Home With Diversity (AHWD), Senior Real Estate Specialist (SRES) among the 10 most popular agent designations.

#2: RIS Media has listed earning the Seniors Real Estate Specialist® (SRES®) and Accredited Buyer’s Representative (ABR®) designations among the top ways to differentiate yourself from the competition.

#3: Market Leader has called real estate designations ‘a referral gold mine.’

#4: The Mercury has even cited the importance of helping Silicon Valley Realtors® serve an international audience.

#5: Fit Small Business has reported that designations can lead to increased closed transactions and greater overall income on account of having an increased skill set, improving your networking and giving you some leverage in commission negotiations.

If you agree that the professional community that you belong to is as important as the personal community that you serve, please email me at so we can connect about which options and networks are ideal for you!

_ _ _

“The world is already full of critics; to stand out, be an encourager.”
― Matshona Dhliwayo

Hope to see you in a (virtual) classroom soon!

~ Bobbi

Bobbi Decker
Broker Associate
650.346.5352 cell
650.577.3127 efax
NAR Instructor….“Designations Create Distinctions”

Bobbi Decker & Associates fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. For more information, please visit:


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