Designations Create Distinctions: Virtual SRES® Offering THIS Week

The future of real estate is HERE and being offered via ZOOM! That’s right… this week, I am pleased to be teaching the Senior Real Estate Specialist (SRES)® Designation course online to ensure that the 10,000 Baby Boomers turning 65 every day for the next 15 years have the support they need.

Join me (virtually!) on April 29th & April 30th from 8:30am-4:30pm to enhance your expertise in guiding clients age 50+ through major financial and lifestyle transitions in relocating, refinancing, or selling the family home.

Sign-Up Today! 

We all know someone who has an aging parent… but how many of them know that SRES® agents exist & what they do? When you tell someone about SRES® expertise, a common question is :

“So, why does my mom or dad need to consider using a Senior Real Estate Specialist (SRES®)? Don’t all agents help people of all ages?”. 

In short… yes, any agent CAN work with a senior, but not EVERY agent is trained in the unique needs of selling a lifelong home and/or managing the countless facets of this major life transition. At the end of the day, it comes back to the fact that it’s not about who wants to help you – but who is best equipped to help you. The result is less stress, a smoother transition and a serious code of ethics.

The National Association of Realtors summarizes the benefits of an SRES® agent as follows:

| A customized approach to your situation, working to fit your living situation in with your overall life plan.
| Expertise and patience throughout the transaction.
| An awareness of options and a network of solid, reliable referrals to help you in the process.
| A variety of choices to reduce out of pocket expenses, gain cash, or create or defer income streams to either stay independent or obtain financial assistance.

In my personal experience, these are the key advantages of working with an SRES® designee differs instead of a traditional real estate agent:

| Pricing & Market Strategies.
Many seniors have lived in their homes a long time, and have withstood varying economic climates and dynamic market changes. An agent with the SRES designation not only has expertise in the current market conditions, but has the education to evaluate your home’s condition, actual market value and desired features today…to determine how it measures up against the competition. The result is a comprehensive marketing strategy that aims for the best possible return on your investment.

| Making The Move…Easier.

Moving is never an easy task; moving a home with 30 years of memories and 20 years of raising kids, cats and dogs is even harder. SRES designees can assemble the team you need to make a move of any distance and size. With access to senior move managers, 1031 exchange specialists, home stagers, attorneys and lenders…you will feel surrounded with support every step of the way. Who doesn’t want life made easier during a move…?!

| Transition Task Mastering.

Whether you are moving down the street to a smaller home, relocating to a dream home in another city or entering a senior community – SRES designees are familiar with the processes of downsizing, decluttering and detailing the steps of each type of move. From helping you create a feasible timeline, to helping you define where and how to get started…your SRES designee is a ready, willing and able transition task master! It’s a bit like choosing a caterer for your wedding; would you opt for the corporate caterer who serves 3 companies, or the one whose catered 50+ weddings at 50+ different locations? Trust us, experience and flexibility are the perfect mix when a transition is upon you!

If you know an amazing agent (or you are one!) 😉 who wants to make an amazing difference in the lives of seniors… please join me this week!

All my best,


Bobbi Decker
Broker Associate
650.346.5352 cell
650.577.3127 efax
NAR Instructor….“Designations Create Distinctions”

Bobbi Decker & Associates fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. For more information, please visit:

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